Web design for industrial companies

Not only prettier websites.

Websites that help industrial companies hire skilled people, pass supplier audits, and turn visitors into quote requests.

The redesigned Larkin home page on desktop, with the headline beside a press hall photo placeholder, a capabilities spec table and a certifications grid side by side.
The redesigned Larkin home page on a phone, light and technical, with a headline about custom injection molding for North American OEMs, a capabilities spec table and a quotation request.

Concept project: Larkin Precision Molding

Why your website is costing you

Three groups judge you on a phone before they ever call.

Most industrial websites were built years ago, for desktop screens, and never touched again. They still get judged every day, on a phone, by the people who decide whether you grow.

  1. Hiring

    Skilled workers look you up before they apply.

    Machinists, technicians and engineers with options check you out first. If the site looks abandoned and there is no careers page, they assume the rest of the company is the same. They apply somewhere else.

  2. Credibility

    Purchasing and quality teams vet you online first.

    Before the first call, someone on their side opens your website to check capabilities, certifications and quality documents. If they cannot find them in two minutes, you are quietly dropped from the supplier list.

  3. Quote requests

    Most visitors arrive on a phone, between meetings.

    They want a price, a phone number, or a form that works with one thumb. If they get a shrunken desktop page and a form from 2012, they call whoever is next in the search results.

Better design is the baseline. The job is to fix these three.

What the site does instead

Three jobs, built in from the first sketch.

Hire.

A careers page people actually apply through.

Real openings, what the work is like, what you pay attention to, and a short application that works on a phone.

Prove.

Capabilities where purchasing expects them.

Certifications, equipment, capacity and quality documents, laid out like a spec sheet. Easy to find, easy to forward to the person who signs.

Convert.

A quote request on every page.

Short form, click-to-call number, clear next step. Delivered straight to your inbox.

Concept projects

A sample of what we can do for your business.

Three sectors, three different looks, one approach. Concept projects built to show how we would handle yours.

The redesigned Larkin home page on a phone, light and technical, with a headline about custom injection molding for North American OEMs, a capabilities spec table and a quotation request.

Concept project · Custom plastics injection molder

Larkin Precision Molding

A 2011 one-page site marked "under construction", with a 14 MB PDF catalogue, for a molder trying to win contracts with automotive and appliance OEMs.

The redesigned Vale home page on a phone, dark with an amber accent, a headline about on-time CNC parts, quote and capabilities buttons, a trust strip and a capabilities grid.

Concept project · CNC machining shop

Vale Precision Machining

A 2008 site with an equipment list, a fax number and a PDF quote form, judged every day by purchasing engineers and machinists on their phones.

The redesigned Halden Steel home page on a phone, warm off-white with a large serif headline about steel that ships when promised, a wide photo band, four figures and a numbered product list.

Concept project · Structural steel mill and fabricator

Halden Steel

A 2008 site with a marquee, a "call for pricing" product table and a credit application PDF, for a mill that ships 240,000 tons a year.

See all projects

Process

From first call to launch within a month.

  1. Call

    30 minutes, free

    We talk about your company, who you need to reach and what the current site gets wrong. You get a written proposal with a fixed price within two working days.

  2. Plan and content

    Week 1

    Site map, page by page. We write the first draft of the copy from our call and your existing material. You correct the facts, we handle the words.

  3. Design and build

    Weeks 2 to 3

    Designed for phone and desktop. You review real pages in your browser, not slides.

  4. Launch

    Week 4

    Domain, hosting, forms, search setup and handover. The site is yours. If you want, the care plan keeps it fast, updated and monitored.

Timelines assume you answer emails within a couple of days. The biggest factor in the result is real material: your certifications, your capabilities, and photos if you have them.

How each step works

Pricing

Fixed prices, written down before we start.

Show prices in

Website build

from€2,800$3,000

Strategy call, copy draft, design, build, launch. One fixed price, agreed in writing.

Care plan

from€95$100per month

Hosting, software updates, small text and photo edits, uptime monitoring.

See services and pricing

Tell us what your website needs to do.

Send a few lines about your company and your current site. You get a reply within two working days.